What the Best Formay to Upload to Youtube

Thinking about what is the best video format for YouTube? Join the guild.

With over 2 billion users, about no competitors, and a seismic sea wave of consumer attention, it should come as no surprise that more and more businesses are investing their ad dollars in YouTube videos.

Why Is Finding the All-time Video Format for YouTube Important?

Equally consumers spend more and more than fourth dimension watching online videos, thinking most the best video format for YouTube makes perfect sense. It's an important question to consider every bit you're trying to convey the value of your products and services to your audience.

Every story y'all're trying to tell has unique elements, context, and other variables. Addressing and leveraging each of these unique variables will result in the most compelling video possible.

Only along with those creative elements, the technical side of video creation must come into play. Selecting the best format in which to upload your YouTube video will impact the quality that comes through to your audience.

Video marketers know that when it comes to choosing the right video format when creating an effective and engaging video for YouTube, that the solution is not one-size-fits-all.

Why?

Considering depending on which computer, website browser, and platform the audience uses will decide how different video formats perform. This tin easily become overwhelming, which is why we've written this commodity.

Keep reading to learn more about the best video format for your specific utilize case.

Supported File Formats for YouTube

YouTube specifies the following supported file formats.

  • .MOV
  • .MPEG4
  • .MP4
  • .AVI
  • .WMV
  • .MPEGPS
  • .FLV
  • 3GPP
  • WebM
  • DNxHR
  • ProRes
  • CineForm
  • HEVC (h265)

So the first thing you should do is bank check to ensure that your video has been created in one of the above formats. If your video has already been created and is not in i of these formats, be sure to catechumen it earlier uploading it to YouTube.

But then this question remains: but which is the best video format for your YouTube video?

Best Video Formats for YouTube

According to YouTube, the best video format for a total Hard disk video (1920×1080 px) is MP4. YouTube goes on to specify other best practices, which include:

  • H.264 codec
  • 15-20 Mbps
  • Sound codec AAC-LC

Merely what if you don't demand a full Hard disk drive video? Then which is the best video format for y'all?

Remember, dissimilar platforms cater to dissimilar audiences and accept different format and length requirements. And so be certain y'all're not making a common error like then many other e-commerce businesses.

Like we said earlier, i size does not fit all. Then keep reading to see which video is best depending on the driving factors in your video.

MP4

Almost all devices and platforms support MP4, which is why it'due south considered to exist the most universal format. With the capacity to shop video files, sound files, text, and still images. MP4 delivers high video quality while keeping file size relatively small.

Driving Factor: Preserving space while delivering high quality

MOV

Apple'due south MOV was specifically designed for QuickTime Role player, but is uniform with Windows. Quality is specially loftier, so MOV will have upwardly quite a bit of space on your device.

Driving Gene: Delivering exceptional quality

WMV

Microsoft'south WMV is also uniform with Mac. But like MOV, the WMV format provides exceptional quality but the merchandise-off is a large file size.

Driving Factor: Delivering exceptional quality

FLV

FLV was designed for the Adobe Flash Video Player. So all browsers and video platforms supports the FLV format. Only not all devices tin say the same.

Driving Gene: Minor file size allows for quick download.

Other Technical Considerations for Your YouTube Video

While choosing the best video format for YouTube is of import, at that place are other technical considerations to keep in mind.

File Size

The maximum size is typically 128GB or 12 hours and information technology'south of import not to exceed this limit.

What if your video is longer than that?

Well, y'all can compress information technology using a video editor prior to uploading it.

Aspect Ratio

For the all-time video format for YouTube, stick to the 16:9 attribute ratio, which represents length to width.

While yous can upload videos with other aspect ratios, sixteen:9 attribute ratio ensures that your video looks bang-up on mobile devices too as desktops.

Resolution & Frame Rate

To optimize resolution, record your video in 1080p since this is considered HD.

1080p looks bang-up on all devices. This is especially true if your frame rate is solid, which means somewhere between 30 and threescore frames per second (fps). Anything less than thirty fps will announced blurry.

If you're using your smartphone to tape, you but need to brand certain the telephone has a decent camera. To optimize your video, be sure that your phone tin record upwards to 2160p.

Leverage the Power of YouTube Today

There is so much untapped potential in the market place. A properly optimized YouTube video is the mode to tap into those valuable opportunities. Only without the right video format, you gamble letting the ability of your YouTube video slip through your fingers.

Think, the technical aspects of your YouTube video are merely as important as the artistic elements you contain.

And information technology's equally as important that business organisation owners and marketing directors be honest with themselves:

  • Practice you have the technical expertise to master those technical elements?
  • If not, do you have the time, free energy, and bandwidth to learn that expertise?

Don't worry if "no" is the respond to those two questions. It makes perfect sense, after all, since you've got a concern to run.

The good news is that to properly leverage YouTube to establish a competitive reward in your market, you don't need to practise it solitary.

At Levitate Media, we believe that video can help any company in the world effectively introduce their offering or aggrandize brand recognition. That'due south why we're happy to piece of work with companies that are brand new start-ups as well as established multinational corporations to leverage the power of YouTube videos.

Contact us today to learn more.

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Source: https://levitatemedia.com/learn/best-video-format-for-youtube

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